Marketing

From influencers to flavors, here are the tactics tobacco executives have used to get you.

BIG TOBACCO MARKETS TO TEENS TO REPLACE THEIR DYING CUSTOMERS.

SOURCE: U.S. Department of Health and Human Services. Let’s Make the Next Generation Tobacco-Free: Your Guide to the 50th Anniversary Surgeon General’s Report on Smoking and Health. Atlanta: U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health, 2014 [accessed 2015 Oct 19].

BIG TOBACCO MARKETS TO TEENS TO REPLACE THEIR DYING CUSTOMERS.

Menthol flavors make smoking cigarettes easier.

SOURCE: Hersey JC, Ng SW, Nonnemaker JM, et al. Are Menthol Cigarettes a Starter Product for Youth? Nicotine & Tobacco Research. 2006;8:403-413

Menthol flavors make smoking cigarettes easier.

SOURCE: Hersey JC, Ng SW, Nonnemaker JM, et al. Are Menthol Cigarettes a Starter Product for Youth? Nicotine & Tobacco Research. 2006;8:403-413

Tobacco companies make nearly $7,000 for every tobacco death.

SOURCE: http://www.tobaccoatlas.org/news/the-tobaccoatlas-finds-industry-tactics-are-creating-a-future-ofmissed-opportunity-to-improve-global-health-wealth-andequality/

The number of tobacco incidents in pg-13 movies has climbed to historically high levels.

SOURCE: www.cdc.gov/tobacco/data_statistics/fact_sheets/youth_data/movies/index.htm [accessed 2020 May 9]

“We don’t smoke that s***. We just sell it.”

Actual Quote From A Tobacco Executive

SOURCE: Thames TV, First Tuesday, Tobacco Wars, 1992, 2 June.

SOURCE: R.J. Reynolds report, “Young Adult Smokers: Strategies and Opportunities”. February 29, 1984. Bates No. 501928462-8550

SOURCE: Johnston ME, Daniel HG, Levy CJ. Myron Johnston, Young Smokers Prevalence, Trends, Implications, and Related Demographic Trends. 1981 March 31; 2001 October 16. Philip Morris Records.

Big Tobacco spends over
$8billion dollars a year marketing cigarettes in the U.S.

SOURCE: Federal Trade Commission. Federal Trade Commission Cigarette Report for 2015. Washington: Federal Trade Commission, 2017

SOURCE: U.S. Department of Health and Human Services. E-Cigarette Use Among Youth and Young Adults. A Report of the Surgeon General. Atlanta, GA: U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health, 2016.

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Marketing

BIG TOBACCO MARKETS TO TEENS TO REPLACE THEIR DYING CUSTOMERS.

Menthol flavors make smoking cigarettes easier.

Tobacco companies make nearly $7,000 for every tobacco death.

The number of tobacco incidents in pg-13 movies has climbed to historically high levels.

“We don’t smoke that s***. We just sell it.”

Actual Quote From A Tobacco Executive

Big Tobacco spends over $8billion dollars a year marketing cigarettes in the U.S.

Big Tobacco spends over
$8billion dollars a year marketing cigarettes in the U.S.